Have you ever found yourself searching for something on Google? How often do you choose something from the top few results? Usually, when searching for beauty salons, women choose the first results they see. How about getting your beauty salon listed among Google’s top search results? Here is our quick guide to Local SEO for beauty salons.
1. Google Business Profile
This is the first, and most crucial step in getting your beauty salon listed on Google. You can include your contact information, salon location, your opening hours, your website, pictures and videos of services you offer, as well as a direct link to your salon booking system. You need to provide Google with sufficient information about your salon in order for them to locate it.
2. Find Relevant Keywords for your Salon
If people search for salons in your area on Google, Google will always match your salon with them. You’ll know that this is a popular search if you see your keywords in the suggestions. Most likely, if you don’t see your keyword, it means that you’re being too specific, so relatively few people will actually search for it. If you search Google for different phrases related to beauty salons, you can experiment with different keywords to see which are most popular.
3. Websites That Would Help a Beauty Salon
To increase your client base and rank higher on Google, you can list your beauty salon on appointment scheduling websites. This can be done through sites such as Calendly. Online surveys and backlinks can also be created by salons on third-party websites. You can also register your beauty salon on review sites like Trust Pilot, Reviews.io, and Trip Advisor.
With the help of our SEO specialist, you will be able to boost your chances of being found on Google. Contact us to find out more about SEO for your beauty salon.